The Mineral Supplements Business

The mineral supplements business is an expanding market that offers a wide range of products and services that aim to improve a person’s health, well-being, and overall quality of life. These products are available in tablet, powder, and liquid form, and are used for a variety of purposes, including nutrient supplementation, weight management, general health, bone and joint, gastrointestinal, immunity, heart health, and others.

One of the main reasons that people opt for a dietary supplement is to get more vitamins and minerals into their diets. However, some of these supplements have the potential to cause adverse side effects when taken in excess or under the wrong circumstances, so it is important for you to be aware of the risks that you can face with certain products.

It is also important to understand the rules that govern the use of vitamins and minerals in food supplements. In the European Union, food supplements are regulated as foods and are subject to harmonised rules that ensure that their ingredients are safe for human consumption. In addition, if a company wishes to market a vitamin or mineral substance that is not included on the permitted list of substances, it must submit an application to the European Food Safety Authority (EFSA).

This regulation requires that companies that want to use a nutrient source in their product obtain a scientific opinion from EFSA, which determines whether the proposed substance is safe for human consumption and should therefore be added to the authorised nutrient list. This process can be time-consuming and costly, but it is necessary to protect consumers from the risks of not getting all of the essential vitamins and minerals they need to live a healthy lifestyle.

The global dietary supplement industry is thriving due to the growth of awareness about preventing diseases and the growing demand for health-focused products and services. Additionally, the rise in obesity and aging populations are driving the demand for nutrient-rich supplements.

In addition, the growing popularity of organic foods and a shift towards vegetarian diets is driving demand for plant-based nutrition. In the US, many grocery stores and online retailers have begun to promote a vegan diet in the hopes that it will help prevent a variety of diseases, such as obesity, diabetes, cardiovascular disease, and cancer.

As these trends become more prevalent, the mineral supplements market is likely to experience rapid growth in the future. This is because, in many cases, a vitamin or mineral deficiency is the root cause of these illnesses and can be addressed with supplements that contain the right nutrients.

For example, calcium is recommended during pregnancy to ensure proper growth and development of a baby. Similarly, iron is needed to develop a strong immune system and fight infections.

Another factor driving the global dietary supplement market is the increasing popularity of multivitamin and mineral (MVM) supplements that include more than one vitamin and mineral, as well as other key nutrients. These products are typically sold over the counter without a prescription and can be found in tablets, capsules, granules, powder, or liquid forms.